Health providers play a crucial role in spreading awareness for the WIC program and helping families get the healthy start they deserve. Through providing food benefits and nutrition services, WIC creates a world where children receive a diet that keeps them healthy and strong, leading to better long-term health outcomes.
The Importance of WIC
The WIC program supports the health of families between doctor visits.
WIC participants see benefits such as:
- Longer, safer pregnancies with fewer premature births and infant deaths
- Improved maternal health
- Improved dietary outcomes for infants and children
- Improved performance at school
Many people don’t realize they’re eligible for WIC benefits, so we need your help sharing this information with your patients and throughout your networks. A survey of Georgia residents completed in 2023 showed that potential participants would prefer to learn about WIC from a healthcare provider over any other information source. As a trusted advisor, it is important to inform your patients of this program to help their families have a healthy start.
Links to further research documenting the benefits of the program:
- WIC Works: Addressing the Nutrition and Health Needs of Low-Income Families for More Than Four Decades | Center on Budget and Policy Priorities (cbpp.org)
- Maternal and Child Health Outcomes Associated with WIC | Food and Nutrition Service (usda.gov)
Help Connect Your Patients to the WIC Program
- Talk to your patients about the benefits of the program and how it can support their family
- Leverage the USDA’s “Talking About WIC to Potential Participants” page for key information to share
- Provide patients with the WIC brochure and hang up informational posters in your office
- Walk through the eligibility requirements of the program with your patients
- Contact your local WIC clinic to discuss the best system for referrals.
WIC Health Provider Resources
Health Provider Toolkit
Download materials to help refer your patients for WIC services in Georgia:
For more information visit wic.ga.gov
Page updated 9/11/2023